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My name is Maksim Zhirnov. I’m a Growth Marketing Expert & MarTech Engineer. I help tech companies scale through data-driven marketing strategies, powered by my engineering background. I love building marketing systems that drive growth and sharing insights on the intersection of technology and customer acquisition.
Web Scraping Legality: Navigating the Gray Zone Between Data Freedom and Corporate IP Rights

Web Scraping Legality: Navigating the Gray Zone Between Data Freedom and Corporate IP Rights

If you’ve ever built a web scraper, you know that feeling—the moment you hit “run” and realize you’re potentially committing a digital crime. Or maybe you’re not. Nobody really knows anymore. Welcome to the delightfully murky world of web scraping legality, where even lawyers show up to court with a shrug and a PowerPoint presentation. The truth is, web scraping exists in a legal Bermuda Triangle. It’s not universally illegal. It’s not universally legal....

January 10, 2026 · 12 min · 2466 words · Maxim Zhirnov
The Unexpected Journey: From Simulation Language to Programming Paradigm Takeover

The Unexpected Journey: From Simulation Language to Programming Paradigm Takeover

How a Norwegian Defence Project Accidentally Revolutionized Programming Forever Let me tell you a story about how some brilliant Norwegian researchers set out to solve a specific problem in the early 1960s, and ended up fundamentally transforming the entire landscape of software development. Spoiler alert: they had no idea they were about to create one of the most influential programming paradigms in history. The Birth of an Idea: Monte Carlo Simulations and Late-Night Frustrations Back in the late 1950s, Kristen Nygaard was working on Monte Carlo simulations at the Norwegian Defence Research Establishment (NDRE)....

January 9, 2026 · 13 min · 2585 words · Maxim Zhirnov
Quantum Computing Hype vs. Practical Implementation Realities: Separating 2026 Fiction from Engineering Fact

Quantum Computing Hype vs. Practical Implementation Realities: Separating 2026 Fiction from Engineering Fact

If you’ve spent any time near a tech conference, a venture capital pitch meeting, or literally any LinkedIn post from the past three years, you’ve probably heard it: quantum computing is the future. More specifically, quantum computing is the future that will replace AI. It’s the narrative that keeps on giving—and by giving, I mean generating headlines, funding rounds, and an impressive amount of confusion about what these technologies actually do....

January 9, 2026 · 10 min · 2030 words · Maxim Zhirnov
Building an A/B Testing System in Go: From Zero to Production-Ready Experiments

Building an A/B Testing System in Go: From Zero to Production-Ready Experiments

Building an A/B Testing System in Go: A Practical Guide to Smart Experimentation So you want to run A/B tests in Go. Good news: it’s not rocket science. Bad news: it’s also not as simple as flipping a switch. But here’s the thing—once you’ve got it working, you’ll have superpowers to validate your ideas with real data instead of gut feelings. And that’s when things get interesting. In this article, we’ll build a complete A/B testing system from scratch....

January 7, 2026 · 11 min · 2242 words · Maxim Zhirnov
The Benefits of Writing Code That Only You Understand

The Benefits of Writing Code That Only You Understand

Ever had that nightmare where someone reads your entire codebase, understands your brilliant algorithms better than you do, and then uses them against you? Welcome to the world of developers who don’t obfuscate their code. It’s like leaving your diary on a public bench with a neon sign saying “READ ME.” Code obfuscation isn’t about being secretive or paranoid (okay, maybe a little paranoid—but justified paranoia). It’s a legitimate security practice that transforms your readable, maintainable code into something that still works perfectly but looks like it was written by an alien in a caffeine-induced fever dream....

January 7, 2026 · 8 min · 1684 words · Maxim Zhirnov