Surveillance Capitalism in IoT: Your Smart Home is Listening, and Yes, It's as Bad as It Sounds

Surveillance Capitalism in IoT: Your Smart Home is Listening, and Yes, It's as Bad as It Sounds

You know that moment when you’re talking to your partner about needing new shoes, and then suddenly you’re seeing shoe ads everywhere? Funny coincidence, right? Wrong. That’s not a coincidence—that’s infrastructure. Sophisticated, invisible infrastructure designed to harvest every whisper in your home and convert it into behavioral predictions worth billions. Welcome to the age of surveillance capitalism in your living room. The Uncomfortable Truth About Smart Homes Let’s start with the uncomfortable admission: your smart home isn’t really yours....

November 14, 2025 · 13 min · 2728 words · Maxim Zhirnov
Implementing Database Sharding in Go: Scaling Your Database When it Breaks

Implementing Database Sharding in Go: Scaling Your Database When it Breaks

Let me be honest with you: at some point in every developer’s journey, they’ll find themselves staring at their database monitoring dashboard, watching the load spike, and thinking “This seemed like a good idea at the time.” If your database is becoming your bottleneck, congratulations—it means your application is actually working. Unfortunately, it also means we need to talk about sharding. What is Database Sharding, and Why Should You Care? Database sharding is essentially the art of breaking your monolithic database into bite-sized pieces and spreading them across multiple servers....

November 13, 2025 · 15 min · 3101 words · Maxim Zhirnov
Keeping Your Software Architecture Fluid and Undefined

Keeping Your Software Architecture Fluid and Undefined

Remember that awkward moment when you tried to add a simple feature to your three-year-old codebase and ended up touching seventeen files? Yeah, that’s what happens when your architecture gets too rigid. It’s like building a house with all the walls welded together—sure, it looks impressive at first, but good luck adding a bathroom. The irony is that we’ve been so obsessed with making things “stable” and “defined” that we’ve created architectures that snap like icicles the moment someone tries to bend them even slightly....

November 13, 2025 · 10 min · 2066 words · Maxim Zhirnov
Strategies for Continuous Learning: How to Stay in Demand as a Developer

Strategies for Continuous Learning: How to Stay in Demand as a Developer

Let’s be honest: the tech landscape changes faster than your favorite IDE releases a new update. One day you’re the expert in REST APIs, the next day everyone’s talking about GraphQL, microservices, and quantum computing (okay, maybe not that last one yet). If you’re not learning continuously, you’re essentially watching your market value depreciate like a three-year-old smartphone. The good news? You don’t have to become a learning machine to stay relevant....

November 12, 2025 · 11 min · 2240 words · Maxim Zhirnov
The Great Cloud Exodus: Why On-Premise Solutions Still Deserve a Seat at the Table

The Great Cloud Exodus: Why On-Premise Solutions Still Deserve a Seat at the Table

We’ve been sold a dream. For the past decade, the tech industry has whispered—then shouted—that cloud is the future, the only way, the inevitable destination for every workload known to humankind. “Move to the cloud!” they said. “It’s cheaper!” they promised. “Infinite scalability!” they proclaimed. But here’s the thing nobody wants to say out loud at tech conferences: sometimes, they’re wrong. Dead wrong. And that’s not pessimism talking; that’s pragmatism. The cloud isn’t bad—far from it....

November 12, 2025 · 12 min · 2357 words · Maxim Zhirnov